During this in-depth, hands-on workshop, you’ll dive into some foundational pillars of podcasting to help support the vision for your show:

• Nail your podcast format: we’ll explore different styles like interviews, short series, or co-hosted shows, to make sure your chosen format aligns best for your goals & objectives. You’ll hear stories of what’s worked (and what hasn’t) for other brands, ensuring you make informed decisions for your podcast’s success.
• Actionable Podcast Plan: Using the podcast canvas model, we’ll help translate your vision into a plan that covers often overlooked areas. You’ll walk away from the workshop with a holistic roadmap designed you can refer back to and evolve with your podcast’s journey.
• Get Expert Answers: The world of podcasting is filled with questions – but you don’t have to navigate these challenges alone! I’ll be ready to provide insights, recommendations, and answers to all your burning queries.

What Else You’ll Discover:

• 🎧 Audio vs. Video: Understand the benefits of each and identify the best fit for your content.
• 💰 Monetization Secrets: Discover tried-and-true strategies to drive revenue and maximize ROI for your podcast.
• 🛠️ Tech Tips and Tricks: Uncover lesser-known tools and hacks to streamline your podcasting process for maximum efficiency.

Who Should Attend?

• Marketing Strategists searching for new channels to expand their reach and conversion.
• Consultants & Coaches looking to establish thought leadership and a more personal way to connect with their audience
• Entrepreneurs looking to tap into the rapidly growing podcast market.
• Brands eager to engage their audience in a more intimate, authentic way.
• Marketers searching for new channels to expand their reach and conversion.

Jonathan is my trusted podcast expert. He’s a great listener, strategic thinker and goes above and beyond to help make sure my podcast is a success.

Gayle Lantz

Executive Coach

Jonathan is extremely knowledgeable and passionate about the world of podcasting. My call with him was insightful and to be honest, quite necessary for someone gearing up to launch their first podcast.

Tony Triumph

Brand Consultant

Jonathan has been instrumental in helping me setup and manage my podcast. He went out of his way to make sure I understood all the concepts, software and general processes

Ilya Brotzky

CEO

About Your Host

Jonathan Baillie Strong

Jonathan is the founder of Spotlight Podcasting, a New York-based agency dedicated to helping brands create impactful podcasts.
With a rich blend of corporate and podcasting experience, Jonathan offers valuable insights for those eager to harness the power of podcasting for business success.